| The award | How you will study | Study duration | Course start | Domestic course fees | International course fees |
|---|---|---|---|---|---|
| MSc | Full-time | 1 year | September | GBP 0 total | GBP 0 total |
This degree will lead to a dual award as follows:
MSc Strategic Digital Marketing.
A Certified Digital Marketer professional award from the Digital Marketing Institute (DMI). Please visit the Digital Marketing Institute webpage for further details. Please note this is included in your overall MSc course fee.
This means every graduate will obtain a leading academic qualification from a triple accredited Business School and a professional qualification from the leading global professional body in digital marketing.
In the 21st century, digital marketing has become be one of the primary areas of businesses, not for profit, public sector institutions, and eGovernment. The recent innovations in disruptive technologies and digitalisation have created new opportunities to reach different audiences in a much more interactive way. The exponential growth in e-commerce, new business models, and digital communications requires a whole new range of skill sets. Big data and digital analytics also open new horizons in machine learning and artificial intelligence that can create more intelligent marketing strategies.
Digital marketing requires creative, analytical, and strategic skill sets which have been used as the foundations for the MSc Strategic Digital Marketing degree. It is designed to meet the needs of the global marketplace and employers from a wide range of sectors. There is considerable demand for digital marketing graduates in different countries across the world. In the UK alone, there is a digital skills shortage, and it is a similar situation in many countries. In emerging nations, rapidly growing businesses require students with digital marketing knowledge and skills to leverage new opportunities in both domestic and international markets. A specialist masters degree in this area can provide added value for students seeking new career opportunities in the UK and worldwide.
For more information on the fees, visit the course page: https://www.aston.ac.uk/study/courses/strategic-digital-marketing-msc
For more information on the entry requirements, visit the course page: https://www.aston.ac.uk/study/courses/strategic-digital-marketing-msc
Below are some suggested courses at other providers that you may also be interested in:
Linguistics for English Language Teaching MA
Faculty of Arts, Humanities and Cultures, University of Leeds
Find out more
Master in Transportation Design Master Degree
IAAD. - Institute of Applied Art and Design
Find out more
If you do not meet the entry requirements for this course then consider one of these postgraduate preparation courses from another institution:
Graduate Diploma of Engineering (Industrial Automation)
Engineering Institute of Technology
Find out more
There are 131 other courses listed from Aston University. A selection of these are displayed below:
See other universities in Birmingham
Find out more about studying in the United Kingdom
