| The award | How you will study | Study duration | Course start | Domestic course fees | International course fees |
|---|---|---|---|---|---|
| MSc | Full-time | 1 year | September | 0 | SEK 96600 total |
This programme is intended for people who are interested in working with strategic marketing and specializing in consumer behaviour and market analysis. After completing the education, you will be able to work with marketing activities at the strategic level. Sustainability and internationalization are an integral part of the educational environment.
Learn more about Marketing, MSc - at Umeå University
Visit course webpageA Bachelor's degree (equivalent to a Swedish Kandidatexamen, 180 credits) from an internationally recognised university with a major in Business Administration. Special requirements: 75 credits in Business Administration at Basic level (A-level) and Intermediate level (B-level) a minimum of 60 credits in Management, Marketing Accounting and Finance or the equivalent including at least 7,5 credits in Marketing. At the Bachelor level (C-level) a minimum of 15 credits in Business Administration. Statistics or similar 7,5 credits. Proficiency in English equivalent to Swedish upper secondary course English B/6. If you are still working towards your undergraduate degree, you need to include with your application a document from your current University, outlining when you are expected to graduate as well as a course outline for the last semester.
European Union (EU), European Economic Area (EEA) countries and Switzerland citizens are not required to pay application and tuition fees for education at Swedish universities at the undergraduate and master's level.
With a few exceptions, all citizens of countries outside of the European Union (EU), European Economic Area (EEA) and Switzerland are required to pay application and tuition fees for education at Swedish universities at the undergraduate and master's level.
Umeå University offers scholarships to talented and high-achieving students from outside the EU/EEA.
More details about tuition fees, funding and scholarships can be found here: Tuition fees and funding (umu.se)
Find out what students say about Umeå University
Joost Vossers - Master's Degree in Artificial Intelligence
“What do you think about the programme and the teachers/teaching?
The programme is awesome! My programme is not that big, which makes it possible to form close relations with teachers and supervisors. Like I said, it’s quite diverse, and I’ve learned a lot about the different directions to pursue after my studies. Because of the small scale, the teachers are really involved with students, and they want to hear from us to improve their courses based on what we are interested in.”
Franziska Paul - Master's Programme in Business Development and Internationalism
“What is it that you like with the program so far?
I especially like the practical orientation and the fact that we had the chance to directly work together with well-established companies. Other than that, I like that the modules are run one after the other so you can fully concentrate on each of them.”
Lilian Madureira Teles - Master's Programme in Political Science
“The master’s programme offers an opportunity to take an internship course. What were your thoughts about it? Was it a natural choice for you to do an internship?
Undertaking an internship as part of my Master’s degree was not only a natural choice but also an exciting opportunity for me. I saw it as a chance to gain hands-on experience in the field of Political Science, advance my knowledge of politics, and develop new skills. Before starting the Master’s programme, I had worked for six years in international relations in Brazil, so I was excited to explore a new field in a completely different context. I perceived the internship course as the perfect complement to my studies.”
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