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Social Media Marketing, BSc (Hons), University of West London

the United Kingdom

University of West London

Study options for this course

The award How you will study Study duration Course start Domestic course fees International course fees
BSc (Hons)Full-time3 yearsSeptemberGBP 0GBP 0

About Social Media Marketing, BSc (Hons) - at University of West London

Course summary

Overview

The BSc (Hons) in Social Media Marketing integrates social media marketing techniques with marketing communications and strategy. The course modules have a strong orientation towards current practices and their application in real world marketing scenarios.
Througout the course, you will engage in the application of theory to practice through various experiential learning platforms including:
  • live projects
  • field trips
  • business simulations.
Why choose this course?This honours degree aims to provide you with the latest theory and current practice in Marketing, with a particular focus on digital social media marketing techniques and skills sought by employers and businesses. You will develop the skills required to devise advance digitally based marketing solutions to real business problems.
You will also have the opportunity to take a one year industrial placement at the end of your second year, should you wish - equipping you with essential skills and industry knowledge.
Through your studies you will pursue projects to gain an in-depth understanding of appropriate techniques and detailed investigations into relevant digital and social media marketing approaches. Marketing communications analysis and stakeholder communications will underpin essential understanding of the digital marketing practices such as:
  • website development
  • social media integration
  • digital marketing campaigns
  • multi-channel campaigns
  • online advertising
  • mobile marketing strategies
  • digital analytics.

Career and study progressionThe course prepares you for a job as a social media professional.
When you graduate from this course, you will be in a position to apply for a variety of roles in business, in UK or abroad. Skills highly valued by employers include a combination of communications, technical, digital and analytical expertise and experience.
You may also wish to undertake postgraduate study to specialise in a subject you've already studied, or to explore something new. 
For more details please see the Career and study progression section.


Other options available for BSc (Hons) Social Media Marketing

  • Full time - September 2017, Ealing site

Fees

Fees for home and EU students

Main feeFees for our 2018 courses have not yet been released.

Funding

Help with funding is available to a range of students, whether you are studying full or part-time, in your home country or overseas.

You may be eligible for a student loan to cover the cost of tuition fees or a maintenance loan to support you during your studies. Additional funding is available to some types of students, such as those with dependants, disabled students and more. Find out more about applying for student loans and other funding options.

We also offer a range of scholarships and bursaries to help you. Current scholarships include:

  • Full Time Undergraduate Bursary: a £3,000 award for new undergraduate students.
  • Path to Success Scholarship: a £4,000 award for students on a four-year degree course with a foundation year. 

Other scholarships are also available, including awards for specific subjects. Find out more and check your eligibility for the scholarships and bursaries listed above.

Please note fees are paid for each year of study unless otherwise stated. You will be required to re-enrol and pay fees at the beginning of each academic year. Fees may be subject to government regulations on fee increases. Future inflationary increases will be applied to each subsequent year of the course, subject to government regulations on fee increases.

Entry requirements

Entry requirements

You will need 112 UCAS tariff points from Level 3 qualifications. These can include:

  • A Levels at grade B, B and C, or above
  • BTEC Extended Diploma with Distinction, Merit, Merit
  • Access to HE Diploma

You also need GCSE English and Maths (grade A*-C) or Level 2 equivalents.

If you do not hold the above qualifications but possess relevant work experience, you are invited to apply. Your application will be considered on an individual basis.

International students need to meet our English language requirement at either IELTS at 6.0 or above and a minimum of 5.5 for each of the 4 individual components (Reading, Writing, Speaking and Listening).

In some countries where teaching is in English, we may accept local qualifications. Please visit http://www.uwl.ac.uk/international/your-country to check for local equivalencies.

We offer pre-sessional English language courses if you do not meet these requirements. Find out more about our English Language courses

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Consider a Foundation or Pathway course at University of West London to prepare for your chosen course:

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Related Information

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