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Digital Marketing degrees in Italy

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Looking for graduate level options? See Masters degrees in Digital Marketing in Italy

Study a Digital Marketing degree in Italy in 2025

Digital marketing is the area of business that is concerned with the promotion and advertising of products and services, using online and digital technologies. With the consumption of media transitioning from traditional and physical media to online and social media, it is important that businesses and organisations update their marketing strategies to keep up.

Modules you study might include design for marketing, marketing research, consumer behaviour, and digital ethics. Your degree will be delivered in a mixture of modes. These could include lectures and seminars, as well as group projects. Depending on your course, you may also be able to take part in a work placement.

Study in Italy

Home to some of the world's oldest universities, Italy has a long history of providing high quality higher education to both domestic and international students. The country has not only played an integral part of the Bologna Process education reform, it was also one of the four countries that created the European Area of Higher Education. Both of these play an important role in widening the access to higher education across Europe, with international students from all over the world now able to experience an Italian university education, thanks to the country's contributions.

See our detailed guide to studying in Italy for international students.

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