Bachelor of Business Administration and Digital Innovation with Digital Marketing in Barcelona BBA
GBSB Global Business School Spain
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EU Business School, Barcelona Spain
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Fontys Academy for the Creative Economy Netherlands
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University of Greenwich United Kingdom
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Ravensbourne University London United Kingdom
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Liverpool John Moores University (LJMU) United Kingdom
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Mykolas Romeris University (MRU) Lithuania
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SWPS University of Social Sciences and Humanities Poland
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University of Portsmouth United Kingdom
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Geneva Business School Switzerland
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Abertay University United Kingdom
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Digital marketing is the area of business that is concerned with the promotion and advertising of products and services, using online and digital technologies. With the consumption of media transitioning from traditional and physical media to online and social media, it is important that businesses and organisations update their marketing strategies to keep up.
Modules you study might include design for marketing, marketing research, consumer behaviour, and digital ethics. Your degree will be delivered in a mixture of modes. These could include lectures and seminars, as well as group projects. Depending on your course, you may also be able to take part in a work placement.
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